Build an Onsite Display Creative

7. Name your creative so it’s easy to find later.  

   

8. Now, upload the video in high definition for the best quality.

   • Format: MP4

   • Max size: 300MB

   • Duration: Recommended 15 sec (30 sec max)

   • Ratio: 16:9 (horizontal)

   • Minimum dimension – 640 x 360 px
     

   

9. Alt Text (Alternative Text): Provide Alternative text for the video. Alt-text is a short text description of the content and/or the purpose of an image or advertisement on a webpage. It is:

   • typically displayed on a webpage when an image/video fails to load

   • indexed by search engine bots to better understand the context of pages

   • read aloud by assistive technology, such as screen readers – generally used by people with visual disabilities.

   

10. Include Closed Captioning. It will be automatically generated when the video is uploaded and provide on-screen text of spoken content in the video. Closed captioning is currently supported in the following languages:

    • English

    • French

    • German

    • Italian

    • Spanish

    • Dutch

    • Arabic

    

11. Enter the Web Redirect URL (link to the page that a person will be redirected to upon clicking the call-to-action button) and App Redirect URL (link to the app that a person will be redirected to upon clicking the call-to-action button).

12. Add Legal text if required; it is not mandatory. Used for legally required copy, such as copyright and trademark information.

13. Once you are satisfied with the preview, click on Create. You can edit it later if required.

You will be brought back to the Creative Library, where you can view your creative or edit it.